About the winner
A seventh generation farmer from Kojonup Western Australia, Rob farms with wife, Jennifer, and daughters, Lucinda and Zara. Rob has always had a passion for farming, particularly within the sheep industry and natural resource management. With an annual rainfall of 550mm the farm business produces wheat, canola, barley, sheep, wool and meat.
Rob and Jennifer have diversified with innovations inside these industries and also developed 'Lucinda's Everlastings', and 'Zara's Golden Everlastings', involving the production of commercial wildflower seed for retail markets.
Rob’s passion has gone beyond the farm gate, participating on various boards and committees that address his concerns and provide him with the opportunity to have input and offer direction and change.
Rob’s career highlights include
Throughout Rob's farming career, he has shown an industrious ability to convey the right positive message to farmers and peers, and as such is constantly asked to speak at meetings, appearing regularly in rural state-wide papers and radio programs like the ABC's Country Hour.
He contributes to a monthly blog for the ABC portal and enjoys writing a regular monthly column in the British 'Farmer's Weekly' providing insights from an Australian Farmer's perspective to the international community.
Innovation and new ideas are at the forefront of Rob's farming practices, hosting field-days and workshops to demonstrate methods of time efficiency and improved production.
For more information contact
Foundation Office on 03 5247 2919 or email